Are thank you notes your best defense against negative feedback?
A few months ago, we received two negative feedback within a week's time. Since we aren't mega high volume sellers, this hugely affected our feedback and, frankly, scared the crap out of us. All of a sudden we had 99.5% positive feedback - not bad, but not what we wanted. What was really discouraging is that both negative feedback should have never happened (in my opinion, of course...). The first one came from a buyer who didn't read the description (the jacket was tailored) or look at the included measurements. Of course, the jacket didn't fit. Great. The second came from an honest oversight on our part. The jacket was missing a button, which was apparently very offensive to the buyer. A full refund didn't spare us from her feedback.
The truth is:
If you have 100% feedback, you are lucky enough to have not had any psychotic buyers.
So, what to do?
Well, we figured that reminding people that: 1. we're actually human and 2. that they have another recourse besides negative feedback, would get us what we were looking for (no negative feedback that we didn't deserve). So, after using the cards for 6 months or so, here are our thoughts:
What to include:
P.S. when designing your cards, unless you have great skills, try to keep the number of different fonts, colors, and graphics you use to a minimum. This will help your cards look more professional and less like a middle-schooler's power point presentation for their science class. :)
Where to get them...
Back before eBay and I found each other, I worked in a warehouse for an online retailer. When I first took the job, I noticed a large box of pens with the company name on them by the packing tables. When I asked whey we weren't including them in the orders, the other workers told me that they were an embarrassment. I picked up a pen, clicked it open...and the end flew off. Long story short, the owner had spent a bunch of money because he got a "good deal" on the promotional pens. And this good deal turned out to be a total waste of money. So, spend a little more and don't buy crap! Whether we're printing cards for our eBay orders, t-shirts for another business we run, or promotional products for our instagram, we've found a company that we use consistently. We were going to link them from here but they were buttheads and wouldn't give us an affiliate link. Oooooh well. They're still awesome. Fast, well-priced, and impeccable quality. What more needs to be said?! Oh, and the buttheads can be found at vistaprint.com.
Happy designing and good luck selling!
My wife and I are a young couple, still in school, and doing our best not only to make ends meet, but to excel! We feel like we have so much to offer and can kick this world's butt if we can just get on our feet. Join our journey!